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Victoria Washington x Hannah Nieves

43. Brand Expansion with Victoria Washington

Featured, Podcast

  LISTEN TO THE PODCAST ON APPLE LISTEN TO THE PODCAST ON SPOTIFY Building a brand is an evolution. It’s not a one and done situation and one that takes months and even years to fully develop. With many of our community members and clients of HN Haus expanding and growing we wanted to open […]

How to Launch a Brick and Mortar Creative Studio

How to Launch a Brick and Mortar Creative Studio

Branding, Entrepreneurship

  I am so excited to share our biggest announcement yet … we have opened a Creative Studio. Introducing This Hudson Studio. We’ve always seen expansion for this brand in more ways than one and a brick and mortar was always on the list. We believe in creating impactful and intimate experiences both digitally and […]

How to Develop Luxury Client Experience For Your Brand

Branding

Throughout my time in the marketing industry, I’ve witnessed and experienced countless do’s and don’ts when it comes to the client experience. It’s not just the emphasis on customer service, but their experience with your brand from start to finish. After leaving the corporate world in 2020 to pursue my own business full time as […]

How to Create the Perception of Luxury in Branding

Branding, Featured

No entrepreneur wants to be seen as “just another brand.” No, they want to be the gold standard, the premium choice. Here’s the catch, it doesn’t matter what your product or service is, it is all in the perception of luxury that surrounds your brand. Without it, you could have a great product but the […]

How to Measure Brand Affinity in Your Business

Branding

So what exactly is brand affinity? I was having a conversation with a friend recently and they asked how I measured brand affinity and loyalty in the corporate world. I realized that brand affinity is something we don’t talk about enough in the online space, so let’s get it out there. Brand affinity is the […]

How to Position Yourself as a Luxury Service Provider

Entrepreneurship

There’s a distinct difference when marketing and selling premium goods vs. mass market goods. Coming from the corporate world of luxury goods this has always been at the top of my mind.  Now as a coach and agency owner, most of my clients would identify themselves as a premium or luxury brand. BUT what does […]

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